a “monumental” pizza delivery
The pizza box in in the hands of fans, the artist Eli Russell Linnetz in front of one of his Monuments creations
The coveted, limited edition pizza box design and produced by Soolip
The concept? Have a piece of Eli!
The execution? A pizza box printed in gray with a fluorescent red logo of the art show, Monuments. Soolip created a limited run of 50 of these boxes which were initially meant as VIP give-aways to be signed by the artist. But with an unexpected showing of 500 people, the show organizers are now rethinking their next order!
The pizza box, which quickly became a collector's item, was in keeping with a colorful, irreverent debut solo fine art exhibition at the Jeffrey Deitch Gallery by American artist, designer, writer and director, Eli Russell Linnetz.
The show featured Linnetz's take on famous American monuments, including Mount Rushmore re-imagined as a pizza oven. Some visitors were able to snag a pizza box. Others were able to see -- and taste -- the work. Literally, it was a "monumental" pizza event!